The Power of Partnerships

By using the power of partnerships to work together on a collective goal, we believe we will be able to accelerate the industry towards sustainable change much more rapidly. We are securing committed partners to form a unique collaboration to aid the successful development of this project.

Each partner will contribute data from their materials and processes to develop a fully comprehensive LCA tool. Partners will come from all areas of the marine industry to provide a broad dataset.

11th Hour Racing establishes strategic partnerships within the sailing and maritime communities to promote collaborative, systemic change benefitting the health of our ocean.

Download the Pilot Partner Pack

What are the MarineShift360 Pilot Partnership benefits?

  • First access to the tool to help shape its development before launch
  • Opportunity to be an industry leader, helping to inform best practice and prepared to adapt to future legislation
  • Member of the MarineShift360 Stakeholder Consultation Group
  • Positive brand association and messaging, use of project logos, endorsements, case study focus for PR, and use of digital assets
  • Support from MarineShift360 technical team in use of tool and input of materials and data
  • Monthly project reports including LCA tool feedback questionnaire
  • Two Stakeholder Consultation Group meetings with the opportunity to engage with the MarineShift360 team, 11th Hour
  • Racing and other partners to help shape the development of the tool
  • Pilot partner status secured until 2020

Pilot partnership opportunities

MarineShift360 is looking for Pilot Partners to form a unique collaboration with industry leaders in their fields to further develop this robust tool. Partners will be asked to provide data from their materials and processes which will contribute to the development of a fully comprehensive LCA tool for the marine industry.

Join the conversation

LCA studies have become common place in other industries. We need your input to help make a tool that will be as valuable as possible for the marine industry. Head to the questionnaire on our website to give your input and help us make sure the data and processes we have modelled are useful for your products. We hope that with a widely useable and relevant tool, we can make LCA studies more common in the Marine Industry, to better understand the environmental impacts of these products.

Meet the Team

Michel Marie – Technical Lead

Michel Marie graduated from the University of Caen in Physics and Measurements and studied Construction Technologies at the University of Nantes. He twice raced the Mini-Transat on boats he designed and built himself. He subsequently competed in the Whitbread Round the World Race as a bowman aboard Rucanor Sport before moving into boat-building, initially with Marten Marine in New Zealand.

He has competed in nine America’s Cups, most recently holding senior management positions with BAR (2017), BMW Oracle Racing (2007 – 2010) and Alinghi (2000 – 2007) for three America’s Cup victories. He has also worked on the construction and project management for yachts as diverse as Mari Cha III (carbon fibre cruiser), RAN 5 (72’ Mini Maxi), Volvo65 (Volvo Ocean Race) and Merit Cup / Merit / La Poste (Whitbread Race)

JJ Marie – Database Expansion

JJ Marie gained an interest in Life Cycle Analysis while working as an intern for Land Rover BAR. He spent six months developing various LCA tools used to estimate the carbon footprint of the teams operations. He also carried out projects relating to sustainable composites, and has a keen interest for materials.

He graduated in 2018 from the University of Southampton with a Masters in Chemistry, and is currently undertaking a PhD at Oxford University.

Amy Munro – Programme Manager

Amy is the Programme Manager for MarineShift360. She was part of the team delivering award winning sustainability programmes at Land Rover BAR with the support of 11th Hour Racing, and is passionate about seeing this America’s Cup legacy project come to fruition. She has a BSC in Oceanography and a University of Cambridge qualification in Business Sustainability Management from the Cambridge Institute of Sustainability Leadership.

Jo Grindley – Consultant

Jo is a founder of MarineShift360, owner of sports marketing agency Into the Blue and CMO/CCO of the British America's Cup team challenging for the 36th America's Cup.

Having founded Into the Blue, in 2005, the agency has gone on to work on a wide range of sports projects and events, winning multiple awards over the last decade for developing business and creative activation plans for brands, NGOs and individuals alike. Jo has worked alongside Sir Ben Ainslie since 2001 securing his commercial funding through three Olympic campaigns and in 2011 the pair set the strategy to create a British America’s Cup team under the name of Ben Ainslie Racing. Jo has been the CCO/CMO for the British America’s Cup team since its inception, successfully raising over £100 million in funding for the team’s first challenge.  Jo was also instrumental in developing and delivering the team’s innovative sustainability strategy at Ben Ainslie Racing alongside 11th Hour Racing, Susie Tomson and Amy Munro, which went on to win multiple awards for its sustainability programme.

Lucy Harwood – Communications and Commercial Manager

Lucy is a Director of Into the Blue and has been working in the sailing industry for the last 15 years. She started her career with the team at Offshore Challenges working as part of Ellen MacArthur’s record breaking B&Q/Castorama project. Lucy joined Into the Blue in 2005, managing clients such as JPMorgan Asset management, Ecover, Hugo Boss and Ben Ainslie.

Lucy has been a digital, PR and media manger for many high performance Volvo Ocean Race and America’s Cup teams such as Team SCA, Camper with Emirates Team New Zealand, Green Dragon, Land Rover BAR and most recently supporting the Ellen MacArthur Cancer Trust with their media and PR strategy.

Craig Simmons – LCA Consultant

After 15 years in industry working for technology giants such as IBM and Xerox, Craig co-founded Best Foot Forward (now Anthesis) in 1997, the first consultancy in Europe to focus on ecological foot printing and other natural capital accounting methods. He has continued to lead in this area and now provides technical leadership at consultancy Anthesis, including methodology development, and sector expertise in the areas of construction, software and world class events.

Craig has advised a number of FTSE 100 companies as well as international agencies including the United Nations Environment and Development Programmes, the World Business Council for Sustainable Development, the Global Footprint Network, the World Resources Institute, the Carbon Trust, the European Environment Agency, and the European Commission Environment Directorate-General.

He co-authored Sharing Nature’s Interest, the award-winning ZEDbook and The Green Guide for Business. He has Bachelor of Science and Master’s Degrees covering behaviour change, statistics and computing.